A solar powered backpack. It’s fashionable, sells quickly, and effectively helps the environment.  The BirkSun Tropical Boost line of backpacks is a trendy, fashion-forward product that students and young adults are purchasing rapidly according to research.  The Marketing Team consulted with the sales team and our target market includes a majority of young adults.  According to this information and my research,  this product is perfect for powered.  The target audience is mainly high schoolers and college kids, along with workers who need to carry laptops or other electrical supplies. This is better than a normal backpack because it also has the function that gives the user the ability to charge their phones, laptops, or tablets while carrying them in their backpack.